I played with the name of the symposium by working with sprouts growing out of the city itself to represent the nourishment of cities. Further into the process, I discovered Kansas State University is known for the research they do on tomato plants. I swapped the simple sprouts for tomato plants shown in different stages of their growth. Ultimately a different photo was approved for use by an outside source, and the cover concept was scrapped in favor of a more simple design.
So much content, so little space…
The interesting part about this project was trying to fit all of the needed content and making the hierarchy fit, all while balancing white space.